Paxsmart consumer insight surveys is a bespoke service provided by Paxsmart, who
for nineteen years have been providing data to leading companies in the travel retail
sector.
Consumers are of paramount importance to all in the travel sector, and it is inherently
difficult to capture the views of these consumers within this distinctive environment.
Identifying the uniqueness of travelling consumers has led us to develop a methodology
for airport intercept surveys. It is an essential part of airport survey research
to recognise that many consumers feel pressure when travelling.
Paxsmart can now investigate these travelling consumers in leading airports worldwide.
Surveys are undertaken airside within airports, and allow investigation of the opinions
of these valuable consumers whilst in the travel marketplace.